The Mind of Vatke
Thoughts, Musings and Advice by Andre Vatke

How often have you wished you could find some hypnotic set of words - some system that will cause your prospects to join in droves?

Is this realistic? Does it even exist?

Of course not!

There are however a number of things you can do in your marketing that will not only give you an edge over your competitors, it will actually teach your prospects to join you in business!

Chances are you’re fighting a 50/50 fight. And honestly, those are not great odds!

Here’s how you can improve them…

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You’re trying to convince your prospects in the exact same way your competitors are. Neither you nor your competitor has an advantage - who will win is a toss up.

Think about it for a minute… No matter where you turn, you have competitors. If you advertise on AdWords, AdCenter or Yahoo, you have stiff competition for just about every keyword you could think of. And it’s not any easier advertising offline.

Everyone seems to be saying the same thing.

Even if you call cold leads, you compete with other marketers (because prospects never respond to just a single ad). Not to mention that you’re also competing for time, attention and struggling to build credibility. There are lots of competitors, people who have the same amount of experience as you do or more.

What if you could turn 50/50 marketing into a real advantage? Something more like 95/5?

Less than 1% of network marketers use their marketing to educate their prospects and to capture their loyalty and their business. They only try to convince - and they don’t usually do a great job at that either.

They focus on short-term rather than long-term and lose BOTH as a result!

The secret weapon is in being your prospects logical solution.

Teaching your prospects that you are the logical solution to their problem is all about follow-up. But not just any follow-up either.

To be effective, follow-up must focus on what the prospect wants. This is something that most network marketing gurus won’t tell you about!

Marketers are often led to believe that follow-up is all about “closing the sale.” Nothing could be further from the truth! In fact, odds are the harder you try the worse your sponsoring results.

How many times have you wanted to hear from a marketer trying to get you to buy something or join their business? Never. Not even once! In fact, contacting prospects repeatedly to try to sell them is not only annoying, but could kill the entire relationship – FOREVER!

So what’s the secret?

Stand out as an expert in your prospects eyes. Provide them with a stream of knowledge that separates you from the crowd – makes you shine. Do this and your competitors will be left behind. Isn’t that what you want? To sponsor more prospects, duplicate and develop great leaders?

Being an expert isn’t about copying someone else or re-posting articles on your blog. Being a cheat is no way to build credibility.

The best way to be come an expert, a leader that people respect and listen to, is to educate yourself and associate with other real leaders.

That’s what Leaders Club is all about!

Leaders Club has already helped thousands of network marketers get their marketing act together, both on the Web and offline, creating over $50 Million in residual income. Stop by our site to see actually case studies of real marketers that started from scratch - just like you!

Learn how to beat your network marketing competitors and become the expert your prospects love and respect.

“I absolutely love Leaders Club. I wanted to join last year but was advised not to by my upline… huge mistake! I do not understand why they are so against purchasing leads and extra training. Your system is a win-win situation.” - Tamy Towns