Archives for: July 2008
Are you being told the truth about network marketing?
I don't, as a rule, mix religion with business. This is the one time I will make an exception. Kind of...
Network marketing has within it a lot of rumor and repetition of claims that can be considered 'hype' and in many cases are outright lies. For 15 years my company Leaders Club has been out to bust these myths and provide real research into what really works and what does not.
Christians are called to be truth-tellers. If you are a Christian, be 100% sure that what you are reporting is true before you pass it on. Could what you pass on be only a rumor? Have you checked your facts? Have you researched the earnings numbers you are reporting? Do they represent averages or do they represent a small minority? Do the claims of what it will take to earn the income line up with reality? Spreading rumors or insinuations about other people is dishonest. In the same light, passing on claims about a network marketing business without personally verifying the information is also dishonest, since it doesn't make the slightest effort of determining the truth about something while passing it off as credible information.
Only passing on what we have personally verified to to be true would make network marketing a beacon of what is right in business.
For more on this topic see: God Hates Lying
Don't Be A Victim of a Poor Economy
The NY Times reported today that a poor economy is slamming the brakes on woman’s workplace progress.
“After moving into virtually every occupation, women are being afflicted on a large scale by the same troubles as men: downturns, layoffs, outsourcing, stagnant wages or the discouraging prospect of an outright pay cut. And they are responding as men have, by dropping out or disappearing for a while.” (see full story at NY Times)
Jobs paying $8 or $9 an hour are easy enough to land, according to national surveys. Yet higher paying jobs are in increasing short supply and have greater competition.
The solution for many men and women is network marketing.
With the ability to start a business working sub-part time (8 to 10 hours a week), network marketing (also known as MLM or direct sales) gives families new options in today’s economy. Earning just $500 a month relives a lot of pressure and with added tax saving can equal net earnings of a part time job. Many families earn $1000 to $1500 a month working 10 to 20 hours a week. At this level a network marketing business is equal to a $15 to $20 an hour part time job.
The biggest issue is the hype mentality of the industry that likes to parade the big success stories - folks who earn $30,000 to $100,000 a month. And while many of these success stories are real they actually hinder those just starting by making them impatient for short term riches rather than focused on the process of success. The result is a 97% failure rate.
The bottom line in any business is to first learn how to earn a profit. Once basic expenses are covered the next objective is to build from there. This takes time and a certain amount of dedication - something that is missing from many network marketing ventures.
Learn more about what causes people to fail in network marketing and how not to be one of them.
You can’t succeed without it…
I’m probably stating the obvious when I say that you can’t succeed in business without motivation.
Still, one popular network marketing guru says that’s a lie - you are already motivated enough – so you don’t need to think about motivation.
The statistics don’t back that up.
Here are the facts about how motivation is tied to your success…
Network Marketing E-mail Tips
Are you getting results from your e-mail marketing?
Statistics and research data here at Leaders Club shows that e-mail has dramatically changed since 1999. Deliverability continues to be an issue.
But even bigger than that is the fact that today’s prospect has learned to ignore e-mail.
If you are sending e-mail to your prospects there’s a 92% chance you are making the 2 mistakes below. If you are it’s already costing you big time. (But it’s easy to fix!)